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280 Characters: How Twitter’s Changes Can Benefit Your Business:

Around November 2017, Twitter allowed its users to write beyond the 140-characters limit and finally doubled to 280 characters per post. This change has brought about added benefits to users as they were no longer chained to a concise, 140 character post. With the increase in Twitter’s character limit, both famous celebrities and everyday users … Read more280 Characters: How Twitter’s Changes Can Benefit Your Business:

Social Communities: A Guide to Building Business Around Social Groups

Using Facebook for your business can provide a great avenue for finding new customers, especially if you take advantage of the social communities found on the network. Social communities like Facebook Groups are made by people as forums for anything, from television series to even product discussions; it’s all integrated into Facebook. For the average user base, it can be a great way to meet people … Read moreSocial Communities: A Guide to Building Business Around Social Groups

Facebook Media: Videos for Your Business Page

It is unsurprising to see that a company like Facebook integrate video in their social network. Since 2015, Facebook has integrated their own video player to allow users to upload their own videos the same way you would post a photo on your Facebook page. The question is what can that do for your business? The answer is, a … Read moreFacebook Media: Videos for Your Business Page

Dark Social Tracking: An Untapped Way to Improve Your SEO

Using Search Engine Optimization (SEO) is the best method for building links between your website and other websites to create visitor traffic over a long period of time. Unfortunately, this means that alternatives like social networks are not as good for SEO simply because Google is limited to how much information from social media websites it can track and use in the search engine algorithm. This is where Dark Social comes into play; it effectively uses … Read moreDark Social Tracking: An Untapped Way to Improve Your SEO