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Rebranding: How It Can Improve Your Business

Your brand is the visual representation of who your business is and what you do. For any business looking to promote themselves online, they should know that the visual identity is the most important aspect. Rebranding is a strategy in which the image of a company is changed. This may include your name, logo, tagline, … Read moreRebranding: How It Can Improve Your Business

Why You Need Search Engine Optimization Now More Than Ever

Most companies have developed a specific marketing plan to achieve the best results for their company. But did you know that there are still several small businesses in the U.S. who don’t even use a website? There must be a good reason. According to business-to-business research firm Clutch, the top reason companies gave for not having … Read moreWhy You Need Search Engine Optimization Now More Than Ever

VPN for Small Business: The Basics

Operating a small business in today’s modern world means you more than likely have a digital presence on the Internet. While there are many benefits to your business being easily available on the web, security issues are still plentiful. There are many solutions on the market to address these digital security concerns, but one in … Read moreVPN for Small Business: The Basics

5 of the Biggest Startup App Failures

Technology is largely responsible for a lot of the highest revenue earning businesses in the country today. The next big application that could make a huge difference for your company may be in design right now. But more than a few apps barely get off the drawing board. There are plenty of epic failures from … Read more5 of the Biggest Startup App Failures

Big Data: Making it Work for Small Business

When most people think of “big data” they’re probably thinking in terms of large IT projects, or perhaps complex analytics that might be completely incomprehensible to the standard business owner. One large misconception is that big data is not just tailored for large businesses, but it can help smaller businesses as well. If your business … Read moreBig Data: Making it Work for Small Business