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Why Social Media Management Matters

Social media management is the process of managing your presence online across different platforms. These platforms can include Facebook, Instagram, Twitter, and LinkedIn. In 2018, it has become crucial for businesses to have a presence online. Managing social media is not only about regularly posting updates and content. This involves looking for innovative ways to … Read moreWhy Social Media Management Matters

Content Marketing on Instagram: Things to Consider

Back in the day, there were only so many ways to market your business. Newspaper ads (and other types of print media), radio, television, billboards, etc. were the only options. While they were effective, it was never straightforward whether some ads or campaigns would work to draw in customers. But now due to the internet … Read moreContent Marketing on Instagram: Things to Consider

Instagram and the Art of Image Posting

As one of the most popular social media platforms online, Instagram is a mobile application that allows users to share and upload pictures and videos via their smartphone. One of the most notable pieces of information from Hootsuite is that users love telling stories with Instagram. Since the platform focuses primarily on visual content, Instagram … Read moreInstagram and the Art of Image Posting