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How Much Does Online Reputation Matter?

How Much Does Online Reputation Matter?

Having a good online reputation can mean the difference between getting new business, and missing out. In the business world, reputation is everything. A person with a sterling reputation is someone who will gain respect, job opportunities, and of course, lots of referrals. A person with a bad rep will end up finding it increasingly difficult to … Read moreHow Much Does Online Reputation Matter?

Are Facebook Background Checks OK?

Are Facebook Background Checks OK?

Are Facebook background checks and other social media evaluations essential to the new hiring process? It is becoming a much more common practice for companies to gather as much information about a potential employee as possible before they make the decision to hire them, including searching their social media profiles and completing Facebook background checks. This has quickly … Read moreAre Facebook Background Checks OK?

What To Do With An Angry Blogger

What To Do With An Angry Blogger

If your company ever receives a bad review from a blogger, here are the three best ways you can go about handling the situation. The blogosphere is beginning to carry more weight of many major companies including them in their marketing plans. More and more frequently, PR agents are paying celebrity bloggers to try out products, … Read moreWhat To Do With An Angry Blogger

5 Website Mistakes Business Owners Make

5 Common Website Mistakes

Creating and maintaining an online presence can be tricky. Here are the 5 most common website mistakes business owners make and how you can fix them. Maintaining a good website is just as important to a marketing campaign as developing an efficient sales staff and printing ads in the local paper. More often than not, a company’s … Read more5 Website Mistakes Business Owners Make